Uplifting Families
In Need
This was in collaboration with Singapore Red Cross as part of our industry project.
Objectives
I did up the social media post and thought of ways to publicise the article and podcast on both platforms. I also assisted in the podcast script, and provided ideas for the team to use. I also helped with writing and drafting the article, as well as the infographic design in the article.
To create awareness and get youths excited about the launch of the SRC's new podcast series, CrossTalks.
Tools
What I Did
Blog article that can be used by Singapore Red Cross that engages the TA, and promotes listening and subscribing
Podcast Script that can be used by Singapore Red Cross
Optimised content for Instagram and Facebook platforms that promotes the blog article and the CrossTalk podcast.
Social Media Mock-Up #1
For the Instagram post, I decided to come up with an interactive post that could engage the audience. The caption includes hashtags as well as information about the prizes to be won.
